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	<title> &#187; Webworld</title>
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		<title>Uncovering The Right Models For Campaign Attribution</title>
		<link>http://www.longhop.net/uncovering-the-right-models-for-campaign-attribution/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=uncovering-the-right-models-for-campaign-attribution</link>
		<comments>http://www.longhop.net/uncovering-the-right-models-for-campaign-attribution/#comments</comments>
		<pubDate>Sat, 11 Sep 2010 12:30:10 +0000</pubDate>
		<dc:creator>Longhopper</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Webworld]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.longhop.net/?p=364</guid>
		<description><![CDATA[Since the advent of online commerce, marketers are seeking solution to one unresolved question. How do you evaluate performance of online campaigns? Particularly, at a time when global organisations are increasingly relying on online advertising to improve visibility. It is &#8230; <a href="http://www.longhop.net/uncovering-the-right-models-for-campaign-attribution/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>An Essential Guide to Successful Blogger Outreach</title>
		<link>http://www.longhop.net/an-essential-guide-to-successful-blogger-outreach/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=an-essential-guide-to-successful-blogger-outreach</link>
		<comments>http://www.longhop.net/an-essential-guide-to-successful-blogger-outreach/#comments</comments>
		<pubDate>Wed, 18 Aug 2010 14:53:54 +0000</pubDate>
		<dc:creator>Longhopper</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Webworld]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.longhop.net/?p=357</guid>
		<description><![CDATA[With social media rapidly consuming the internet space, it is increasingly becoming a part of our media landscape. In the recent days, more and more online news sites have embraced the pay wall model, resulting in social media, particularly blogs &#8230; <a href="http://www.longhop.net/an-essential-guide-to-successful-blogger-outreach/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Social Media &amp; The Brand &#8211; How businesses fumble in the Media Space?</title>
		<link>http://www.longhop.net/social-media-brand-businesses-fumble-media-space/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=social-media-brand-businesses-fumble-media-space</link>
		<comments>http://www.longhop.net/social-media-brand-businesses-fumble-media-space/#comments</comments>
		<pubDate>Sun, 11 Apr 2010 14:49:11 +0000</pubDate>
		<dc:creator>Longhopper</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Webworld]]></category>

		<guid isPermaLink="false">http://www.longhop.net/?p=325</guid>
		<description><![CDATA[So much has already been written about social media. In fact, many businesses have already ingrained social media into their business and marketing strategies. So, it comes as a huge surprise to see a few which are complete laggards. While &#8230; <a href="http://www.longhop.net/social-media-brand-businesses-fumble-media-space/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to Track Google Adwords Sitelinks in Analytics?</title>
		<link>http://www.longhop.net/how-to-track-google-adwords-sitelinks-in-analytics/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=how-to-track-google-adwords-sitelinks-in-analytics</link>
		<comments>http://www.longhop.net/how-to-track-google-adwords-sitelinks-in-analytics/#comments</comments>
		<pubDate>Mon, 28 Dec 2009 14:45:25 +0000</pubDate>
		<dc:creator>Longhopper</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Webworld]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.longhop.net/?p=266</guid>
		<description><![CDATA[A few weeks back, Google announced a great new addition to adwords, letting advertisers to display sitelinks on their ads, similar to sitelinks which appears for organic searches. Adwords sitelinks allows an advertiser to add four additional links to deep &#8230; <a href="http://www.longhop.net/how-to-track-google-adwords-sitelinks-in-analytics/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>From Organic to Paid Search!!</title>
		<link>http://www.longhop.net/from-organic-to-paid-search/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=from-organic-to-paid-search</link>
		<comments>http://www.longhop.net/from-organic-to-paid-search/#comments</comments>
		<pubDate>Mon, 30 Nov 2009 16:31:01 +0000</pubDate>
		<dc:creator>Longhopper</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Webworld]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.longhop.net/?p=256</guid>
		<description><![CDATA[After two and half years at Arena, I decided to move on. Actually, it wasn&#8217;t an option I was looking at, but during my time off a few months back, I had casually met a recruiter to understand where I &#8230; <a href="http://www.longhop.net/from-organic-to-paid-search/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Yet Another Tweet Post: Twitter benefits, Celebrities on Twitter, and random rants&#8230;</title>
		<link>http://www.longhop.net/tweet-post-twitter-benefits-celebrities-twitter-random-rants/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=tweet-post-twitter-benefits-celebrities-twitter-random-rants</link>
		<comments>http://www.longhop.net/tweet-post-twitter-benefits-celebrities-twitter-random-rants/#comments</comments>
		<pubDate>Mon, 12 Jan 2009 20:48:17 +0000</pubDate>
		<dc:creator>Longhopper</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Webworld]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Linkedin]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.longhop.net/?p=206</guid>
		<description><![CDATA[2008 was a big year for Twitter users and 2009 promises to be even better. The micro-blogging site is a great social networking tool, putting individuals, businesses, celebrities and spammers on the same ground. Twitter is a micro-blogging tool which &#8230; <a href="http://www.longhop.net/tweet-post-twitter-benefits-celebrities-twitter-random-rants/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Facebook Connect or Google Friend Connect: Which One Offers Better Brand Visibility?</title>
		<link>http://www.longhop.net/facebook-connect-google-friend-connect-offers-brand-visibility/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=facebook-connect-google-friend-connect-offers-brand-visibility</link>
		<comments>http://www.longhop.net/facebook-connect-google-friend-connect-offers-brand-visibility/#comments</comments>
		<pubDate>Wed, 10 Dec 2008 10:02:17 +0000</pubDate>
		<dc:creator>Longhopper</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Webworld]]></category>

		<guid isPermaLink="false">http://www.longhop.net/?p=191</guid>
		<description><![CDATA[I am mighty impressed with Facebook Connect. It offers a tremendous potential for businesses and individuals to improve their visibility on the web. Of course, both Google&#8217;s Friend Connect and Facebook Connect came out of their test phases at the &#8230; <a href="http://www.longhop.net/facebook-connect-google-friend-connect-offers-brand-visibility/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.longhop.net/facebook-connect-google-friend-connect-offers-brand-visibility/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Facebook Tweets Twitter: How do two biggest Social Networking Sites Make Money?</title>
		<link>http://www.longhop.net/facebook-tweets-twitter-biggest-social-networking-sites-money/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=facebook-tweets-twitter-biggest-social-networking-sites-money</link>
		<comments>http://www.longhop.net/facebook-tweets-twitter-biggest-social-networking-sites-money/#comments</comments>
		<pubDate>Mon, 08 Dec 2008 20:09:55 +0000</pubDate>
		<dc:creator>Longhopper</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Webworld]]></category>

		<guid isPermaLink="false">http://www.longhop.net/?p=184</guid>
		<description><![CDATA[Do They Make Any? Facebook&#8217;s courtship with Twitter in the past few weeks has officially ended after Evan Williams, the founder and CEO of Twitter confirmed on Tuesday that there would be no marriage with Facebook. The web world has &#8230; <a href="http://www.longhop.net/facebook-tweets-twitter-biggest-social-networking-sites-money/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.longhop.net/facebook-tweets-twitter-biggest-social-networking-sites-money/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Is Xobni &#8211; The Wonder Email Plugin for Outlook the future of social networking?</title>
		<link>http://www.longhop.net/xobni-email-plugin-outlook-future-social-networking/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=xobni-email-plugin-outlook-future-social-networking</link>
		<comments>http://www.longhop.net/xobni-email-plugin-outlook-future-social-networking/#comments</comments>
		<pubDate>Sun, 28 Sep 2008 21:21:15 +0000</pubDate>
		<dc:creator>Longhopper</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Webworld]]></category>

		<guid isPermaLink="false">http://www.longhop.net/?p=121</guid>
		<description><![CDATA[I have been using Xobni (for inbox spelled backwords) for a couple of days and I must say its an incredibly handy addon. It transforms the otherwise torpid Microsoft Outlook into a powerful email client. And for a feature rich &#8230; <a href="http://www.longhop.net/xobni-email-plugin-outlook-future-social-networking/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Get Your Website Right For Driving Up Sales</title>
		<link>http://www.longhop.net/website-driving-sales/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=website-driving-sales</link>
		<comments>http://www.longhop.net/website-driving-sales/#comments</comments>
		<pubDate>Tue, 23 Sep 2008 19:52:47 +0000</pubDate>
		<dc:creator>Longhopper</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Webworld]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.longhop.net/?p=117</guid>
		<description><![CDATA[Online retailers often face a huge conundrum. Although their primary objective is to drive traffic to the site and ultimately sales, they have to battle with a variety of mediums to achieve this. From the site development and maintenance to &#8230; <a href="http://www.longhop.net/website-driving-sales/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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