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	<title> &#187; Work</title>
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		<title>Uncovering The Right Models For Campaign Attribution</title>
		<link>http://www.longhop.net/uncovering-the-right-models-for-campaign-attribution/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=uncovering-the-right-models-for-campaign-attribution</link>
		<comments>http://www.longhop.net/uncovering-the-right-models-for-campaign-attribution/#comments</comments>
		<pubDate>Sat, 11 Sep 2010 12:30:10 +0000</pubDate>
		<dc:creator>Longhopper</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Webworld]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.longhop.net/?p=364</guid>
		<description><![CDATA[Since the advent of online commerce, marketers are seeking solution to one unresolved question. How do you evaluate performance of online campaigns? Particularly, at a time when global organisations are increasingly relying on online advertising to improve visibility. It is &#8230; <a href="http://www.longhop.net/uncovering-the-right-models-for-campaign-attribution/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>An Essential Guide to Successful Blogger Outreach</title>
		<link>http://www.longhop.net/an-essential-guide-to-successful-blogger-outreach/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=an-essential-guide-to-successful-blogger-outreach</link>
		<comments>http://www.longhop.net/an-essential-guide-to-successful-blogger-outreach/#comments</comments>
		<pubDate>Wed, 18 Aug 2010 14:53:54 +0000</pubDate>
		<dc:creator>Longhopper</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SEO]]></category>
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		<guid isPermaLink="false">http://www.longhop.net/?p=357</guid>
		<description><![CDATA[With social media rapidly consuming the internet space, it is increasingly becoming a part of our media landscape. In the recent days, more and more online news sites have embraced the pay wall model, resulting in social media, particularly blogs &#8230; <a href="http://www.longhop.net/an-essential-guide-to-successful-blogger-outreach/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>How to Track Google Adwords Sitelinks in Analytics?</title>
		<link>http://www.longhop.net/how-to-track-google-adwords-sitelinks-in-analytics/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=how-to-track-google-adwords-sitelinks-in-analytics</link>
		<comments>http://www.longhop.net/how-to-track-google-adwords-sitelinks-in-analytics/#comments</comments>
		<pubDate>Mon, 28 Dec 2009 14:45:25 +0000</pubDate>
		<dc:creator>Longhopper</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Webworld]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.longhop.net/?p=266</guid>
		<description><![CDATA[A few weeks back, Google announced a great new addition to adwords, letting advertisers to display sitelinks on their ads, similar to sitelinks which appears for organic searches. Adwords sitelinks allows an advertiser to add four additional links to deep &#8230; <a href="http://www.longhop.net/how-to-track-google-adwords-sitelinks-in-analytics/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>From Organic to Paid Search!!</title>
		<link>http://www.longhop.net/from-organic-to-paid-search/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=from-organic-to-paid-search</link>
		<comments>http://www.longhop.net/from-organic-to-paid-search/#comments</comments>
		<pubDate>Mon, 30 Nov 2009 16:31:01 +0000</pubDate>
		<dc:creator>Longhopper</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SEO]]></category>
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		<guid isPermaLink="false">http://www.longhop.net/?p=256</guid>
		<description><![CDATA[After two and half years at Arena, I decided to move on. Actually, it wasn&#8217;t an option I was looking at, but during my time off a few months back, I had casually met a recruiter to understand where I &#8230; <a href="http://www.longhop.net/from-organic-to-paid-search/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Get Your Website Right For Driving Up Sales</title>
		<link>http://www.longhop.net/website-driving-sales/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=website-driving-sales</link>
		<comments>http://www.longhop.net/website-driving-sales/#comments</comments>
		<pubDate>Tue, 23 Sep 2008 19:52:47 +0000</pubDate>
		<dc:creator>Longhopper</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SEO]]></category>
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		<guid isPermaLink="false">http://www.longhop.net/?p=117</guid>
		<description><![CDATA[Online retailers often face a huge conundrum. Although their primary objective is to drive traffic to the site and ultimately sales, they have to battle with a variety of mediums to achieve this. From the site development and maintenance to &#8230; <a href="http://www.longhop.net/website-driving-sales/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<item>
		<title>Crafting a Green Business Strategy</title>
		<link>http://www.longhop.net/crafting-green-business-strategy/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=crafting-green-business-strategy</link>
		<comments>http://www.longhop.net/crafting-green-business-strategy/#comments</comments>
		<pubDate>Sat, 13 Sep 2008 09:57:41 +0000</pubDate>
		<dc:creator>Longhopper</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>
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		<guid isPermaLink="false">http://www.longhop.net/?p=99</guid>
		<description><![CDATA[Going green seems to be the industry buzz word these days. Everyday I get many emails announcing the launch of eco-friendly, ethical, green websites and services. Clearly, green seems to be selling. Businesses are trying to cash in on this &#8230; <a href="http://www.longhop.net/crafting-green-business-strategy/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Google Adds Fuel to the Browser War</title>
		<link>http://www.longhop.net/google-adds-fuel-browser-war/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=google-adds-fuel-browser-war</link>
		<comments>http://www.longhop.net/google-adds-fuel-browser-war/#comments</comments>
		<pubDate>Tue, 02 Sep 2008 18:39:13 +0000</pubDate>
		<dc:creator>Longhopper</dc:creator>
				<category><![CDATA[SEO]]></category>
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		<guid isPermaLink="false">http://www.longhop.net/?p=87</guid>
		<description><![CDATA[When Will asked me to do a post on a website trying clone Arena Flowers, it coincided with Google’s launch of the Chrome web browser. I had related the two and was about to hit the publish button, when I &#8230; <a href="http://www.longhop.net/google-adds-fuel-browser-war/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Waiting for my Blackberry Pearl</title>
		<link>http://www.longhop.net/waiting-for-my-blackberry-pearl/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=waiting-for-my-blackberry-pearl</link>
		<comments>http://www.longhop.net/waiting-for-my-blackberry-pearl/#comments</comments>
		<pubDate>Wed, 16 Apr 2008 21:27:26 +0000</pubDate>
		<dc:creator>Longhopper</dc:creator>
				<category><![CDATA[Gadgets]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.longhop.net/index.php/waiting-for-my-blackberry-pearl</guid>
		<description><![CDATA[The prospect of balmy, sunny days around the corner makes April one of the exciting months of the year. But there&#8217;s another reason which adds to my excitement, for in April every year it&#8217;s time to renew my mobile phone &#8230; <a href="http://www.longhop.net/waiting-for-my-blackberry-pearl/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.longhop.net/waiting-for-my-blackberry-pearl/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Bose Triport Headphones &amp; the Flower Forums</title>
		<link>http://www.longhop.net/bose-triport-headphones-the-flower-forums/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=bose-triport-headphones-the-flower-forums</link>
		<comments>http://www.longhop.net/bose-triport-headphones-the-flower-forums/#comments</comments>
		<pubDate>Mon, 14 Apr 2008 05:18:45 +0000</pubDate>
		<dc:creator>Longhopper</dc:creator>
				<category><![CDATA[Gadgets]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.longhop.net/index.php/bose-triport-headphones-the-flower-forums</guid>
		<description><![CDATA[It is amazing how many thoughts and ideas emerge in a forum discussion offering interesting insights into many aspects of a particular topic. I find forums quite useful for many everyday issues I come across where I lack the necessary &#8230; <a href="http://www.longhop.net/bose-triport-headphones-the-flower-forums/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<item>
		<title>Combating Content Theft</title>
		<link>http://www.longhop.net/combating-content-theft/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=combating-content-theft</link>
		<comments>http://www.longhop.net/combating-content-theft/#comments</comments>
		<pubDate>Tue, 08 Apr 2008 07:05:35 +0000</pubDate>
		<dc:creator>Longhopper</dc:creator>
				<category><![CDATA[SEO]]></category>
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		<guid isPermaLink="false">http://www.longhop.net/index.php/top-tips-for-bloggers-to-avoid-copyright-violation</guid>
		<description><![CDATA[Recently we have noticed quite a few websites and blogs using fresh flower images from the Arena Flowers site without permission. While we feel privileged to see our flowers on multiple mediums, particularly blogs as they seldom benefit commercially by &#8230; <a href="http://www.longhop.net/combating-content-theft/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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