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Excerpt: Internet is a perceptual paradigm of constant change. Although the origins of internet dates back to the late 1950s, it is the last two decades that this medium has gathered momentum. Since the public acceptance in early 1990s, internet has grown imperiously to be a part of every day life. Not only has it depreciated the need for complex channels of information, entertainment and communication, it has also created a new knowledge economy in many nations. It has helped companies acquire vast knowledge and wealth while gaining a dominating lead in many markets. One such market is the search…
Chronicles of a SEO Marketer – The Beginning
SWISS-tastic – Episode II
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Excerpt: My travel to Switzerland was some time end of July and Episode I of my post detailing the Trip was on the 30th of September. Memory, for some unfortunate reason, doesn’t present itself well in the same way as aged wine or whisky. So, it is quite obvious that much of the charm of our Swiss trip is already lost. Having just Part I of a post, with a promise to conclude it in the following post doesn’t seem quite appealing. So will try to fill this space. The train services to Zurich from Zurich International Airport are quite frequent…
War of the Words!?
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Excerpt: For a blog with a name borrowed from cricket, you would find it extremely surprising not to find one single post dedicated to the sport so far. Not that I didn’t have opportunities to write about, there was India’s fairly successful tour to England, their incredible feat of winning the first edition of Twenty20 World Cup and of course cricket games between other countries. I had, on several occasions thought about blogging on cricket. But the recent Australian tour of India had some interesting sides to it other than the post itself, which makes an inspirational post. Not for the…
The Mysterious Consumer
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Excerpt: Last weekend, I met up with a friend, who works in the Insurance industry. It was an exciting day with a tightly planned sports schedule, which included watching three great but distinct sporting encounters – a Premier League football match between Liverpool and Everton, a one off Twenty20 cricket match between India and Australia and a World Cup rugby final between England and South Africa in three different pubs. To add to this, we managed to squeeze out time to scoff some Appams and Kadla Curry, a South Indian delicacy in an obscure Indian Restaurant in East London. Nevertheless, among our…
The Google Dance
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Excerpt: Google seems to be dancing these days. There has been plenty of talk on the SEO front by webmasters who are reporting significant fluctuations in SERPs (Search Engine Ranking Pages) over the last few weeks. Being a forum user, I have noticed that some of the digital pointers (A Forum for Webmasters) are being penalised either by a drop in SERPs or by Google’s Houdini Act where the websites don’t rank for their own keywords. A good example are some prominent Web Directories which offer Paid Link Services such as Alive, Aviva etc. Is it the end of road for…
SWISS-tastic – Episode I
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Excerpt: It’s been a while since my last post. Since my trip back from India, lot of things have kept me busy including reading, yoga, clubbing, theatre and the Twenty20 world cup, which the Indian team surprisingly won. But laziness tops it all. It doesn’t mean that my interest to blog has fizzled out. Infact all these activities have given me enough to write about. It’s just that they are ‘unfinished’. Hehe! Last weekend I decided to come out of my laziness and flood my blog with a series of posts which unfortunately turned out to be a non-starter. When I started…
Updates Galore!
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Excerpt: There have been quite a few updates since my last post. I finally replaced my stolen white iPod with a brand new black iPod without the laser engraving Somtime ago, I went on a short two day trip with a few friends to Zurich, Geneva and Interlaken Immediately after, I left to Bangalore for my annual leave till today. Basically, this post is a reminder service to get me back into the groove. But getting back to work is worrying me…Google still doesn’t seem to be done with its PR update and our main keyword positions have remained the same for the last few…
The Social Networking Conundrum
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Excerpt: A couple of weeks ago, my good old friend Sadath sent me an invite to join Spock, a new people search engine which collects information about individuals in a similar way as Google collects information about websites by indexing their pages in its central database. It is one of the many social networking requests which each one of us get every week. Just yesterday, I was sent an invite from another website called WAYN, an acronym for Where are you now? The Web 2.0 has certainly taken over our lives. We seem to be connecting well now. I have discovered…
From Reva to G-Wiz – The ElectriCity Car’s Triumphant Journey
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Excerpt: Last week, one of my colleagues at work, excitedly left early from work to test drive a mini-marvel. A environmentally friendly marvel called GWiz. Over the last few months we have pondered over making our business environment friendly. In fact we have even tested battery charged delivery vans for London. Although, it is a perfect option for driving around the busy streets in London and for avoiding hefty congestion charges, it didn’t work out. So, it came as no surprise to see Will, who reviewed our electric van trial, test drive a mini electric car for personal use. Back in 2004,…
Amaz(i)n Books
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Excerpt: After a tumultuous fifteen days after my order, Amazon the much celebrated book people, finally managed to deliver my books today. It has been a while since I last shopped from Amazon, when I had bought a book for one of my academic modules back in March 2004 and then again in December 2005 for one of Arti’s modules. I was quite happy with their service then. Not to mention that I am really pleased with their DVD rental service. But on this occasion, I had to order twice to get my books and I also had to write to…
